How we provide the technology, solve problems and earn revenues
- Securing the trust of/between individuals with organisations, entities and institutions, through transparency, accountability and responsibility [of data exchanges].
- Encouraging and allowing full autonomy by the individual over their data.
- Facilitating the next move of the digital economy (2.0), hyper-personalisation & delivery of services & goods to individuals.
- Externalising the risk & costs of data security (and insecurity!) and data management.